In this session, we’ll introduce tree testing as a simple, practical way to evaluate website navigation and information architecture. We’ll use the College of Education website project as a real example and walk through how we planned the test, looked at the results, and identified navigation issues. We’ll also share a developer/client perspective on how the findings were used in real project decisions, including stakeholder conversations, development needs, and project constraints. By the end, attendees should have a better sense of when tree testing can be useful and how the results can help guide design and development decisions.
About this event:
Presenters:
- Huaqi Zhang, UX Design Specialist, Technology Services
- Dena Strong, Lead User Experience Design Specialist, Technology Services
- BryanJonker, Senior Web Developer, Education Administration
Track:
Skill Trees — Every great quest starts with the right skills. Showcase tools, platforms, and practices that empower instructors, support student success, and open new paths for teaching and learning.
Experience Needed:
Beginner
Learning Outcome:
Participants will understand when and how to use tree testing to evaluate website navigation, how to interpret common tree-testing results, and how research findings can inform stakeholder conversations, design choices, and development decisions.
Additional Keywords:
Tree testing, TreeJack, user experience, UX research, information architecture, website navigation, usability testing, decision-making